Adobe Firefly
Commercially safe generative imaging, wired into Photoshop and Illustrator.
Design & Creative
Commercially safe generative imaging, wired into Photoshop and Illustrator.
Open product
Firefly is trained on licensed and public-domain material, which is why agencies can use its output without the usual IP anxiety. Generative Fill and Expand inside Photoshop are the killer features: retouch and extend a photo without leaving the document.
Vector recolouring in Illustrator, video generation and a custom-model tier for brand assets round out the suite.
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